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Monday, August 21, 2006

酵素DIY——自制酵素


大家健康》酵素速成全集
酵素制作黄钰詠 摄影黄俐萍 编辑郑瑞丽

党参北芪苹果酵素

功能:补益强身,抗老防癌(适合糖尿病人)

材料:党参50g、北芪20g、红枣50g、枸杞子50g、青苹果3粒(500g)、Oligo 900纯寡糖粉90g /15小包(或Oligo 900纯寡糖浆15汤匙)、椴树花蜜250g或1/4罐

容器:800至1000ml

食材处理:将红枣切开,党参及北芪剪小段。青苹果洗净凉干,切块搅汁。

做法:
1.把药材逐一放入瓶中。
2.将青苹果汁连渣倒入瓶中。
3.加入椴树花蜜与纯寡糖粉(或纯寡糖浆)至8分满,等待发酵30天。

注意事项:
1.党参、北芪属于根茎类药材,需要1个月时间才能完全发酵,发挥功效。
2.药材必须选用无硫磺制或无防腐剂的,远离化学物质。

功能:制作概念由台湾中西医生孙安迪所提倡的滋补强身的药膳处方而来。红枣益气养血安神,又能缓和药性。研究发现红枣能使血中含氧量增强、滋养全身细胞,是一种缓和性强壮剂。而枸杞具有明目益精、润肺、抗衰老、保护肝脏。对视力减退、腰膝酸软、肝肾阴虚等症状有帮助。

党参具有补中益气、生津养血。基本性能和人参相近,效力较微,但不燥不腻。北芪具有补中益气、排毒生肌、利水消肿、增强抵抗力。常用于中气不足、脱肛、子宫下垂,体弱表虚、反复感冒诸症。

青苹果所含的果胶与纤维,有整肠的作用,将苹果打成汁,可加速药膳的发酵。在发酵过程中,菌群的新陈代谢,可把药材的营养成分不断的分解,较小的营养分子让人体更易被吸收消化。

配合上纯寡糖,可使大肠的良菌得到增殖,使大肠正常蠕动,维护肝脏排毒功能,防止毒素累积于血液,减轻肝脏及肾脏的负担。除此之外,大肠良菌又能协助营养消化及吸收,使酵素的功效倍增。结合以上种种,补益强身酵素对想提升免疫系统功能,促进血液循环,清血整肠,加速新陈代谢,保持机体健壮的人士,是个绝佳的选择。

黄梨奇异果酵素

功能:清肠美白材料:黄梨1/2粒、奇异果5粒、柠檬2粒、蔗糖适量(用量多少随酿造者喜好而定)

食材处理:所有材料处理干净;黄梨、奇异果和柠檬去皮切片。

做法:
1.在玻璃瓶底层先铺上一层黄梨和奇异果,再放切片柠檬,然后才撒上一层蔗糖。
2.重复步骤1至玻璃瓶已有8分满,在最上一层撒蔗糖,将瓶口以保鲜纸密封,待两个星期后,就可饮用。

功能:

水果酵素有清肠胃、排毒及调整消化系统运作,而富含维生素C的奇异果更有美白作用。

酵素必成10个秘诀用心

1.好心情、爱心和耐心,做出的酵素能量也高。食材
2.选购外型完美的新鲜蔬果,避免选外皮受损的水果。
3.为避免水果沾农药,可在洗净风干后去皮,选用有机蔬果更合适。过程
4.确保所有容器洗净后,务必晒干或风干。
5.酿制时刀具、沾板,双手保持干净,不能碰到水、油,免得发霉。
6.材料只放8分满,确保发酵过程酵素不会溢出。
7.在堆叠各酵素材料,最后一层材料须放置柠檬和糖,以达到杀菌的效果。
8.瓶口以保鲜纸密封后(或先盖上塑胶纸)才上盖。如用旋转式的瓶子,则不需使用保鲜纸。糖量
9.若发现糖分不足,可在两星期内酵素尚在发酵活跃时加入糖。
10.要放置越久的酵素,应放更多糖份,以免酵素变质发臭。







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Friday, August 04, 2006

The person behind the success of Sunsilk Malaysia


UNILEVER Holdings (M) Sdn Bhd managing director Sze Tian Poh who has been with Unilever for 17 years and was the person who instrumental in the launch of one of the country's top-selling shampoo Sunsilk.

Sze takes a lot of pride in Sunsilk shampoo, which currently garners more than 20% market share and contributes some RM70mil to the company's revenue.

He attributes the success of the shampoo mainly to the attractive bright-coloured packaging, the introduction of shampoo for tudung wearers as well as the impact of the shampoo itself.

Sze has been spending time watching people shop at hypermarkets and stores. He is probably one of the few patrons who are truly concerned about how people react to various items on display.

“I spend four to eight hours a month observing shoppers at different types of outlets, then return to the office to formulate a theory on shopper behaviour which I will check out later,” he says in an interview

Sze is also studying how the effect of traffic lights on road users can be applied to shops and hypermarkets to attract shoppers' attention.

Road users normally become more alert when they approach a junction with traffic lights, he says, adding that ads can also be positioned in the same manner to help persuade shoppers to stop and look.

“We are the first to have a picture of a girl on a shampoo pack. That brings a little bit of traffic light effect,” he says.

Unilever spends a lot on mass advertising to convey the right message, and without it, its point-of-sale (POS) ads will not work effectively, he says

POS, on the other hand, helps to ensure that shoppers are not lured to other brands when they enter the shop. Sze says that this is crucial so “we spend on POS more than anyone can imagine.”

Another strong POS attraction for Sunsilk is the various colours the manufacturer uses for the packs.

“The packs are available in six colours. They look very attractive when arranged on the shelves.”

Sze's unconventional ideas are centred on, among other things, the human senses of sight (colour), sound (music), smell and touch.

His latest findings show how significant the effect of smell can be on shoppers' buying decision.

“The only sense that has not been used widely is the sense of smell,” he says.

He says the sight of colour or the sound of music must pass the left part of the brain, then be transferred to and processed in the right brain before one is emotionally affected by that sense. The sense of smell is sent directly to the right brain for processing.

“The sense of smell helps alert shoppers subconsciously to pay attention to the brand,” he says, adding that he is still studying on how to find the right match between smell and the environment,”

Sze believes that by observing the behaviours of shoppers, the company can better understand their needs and fulfil them so that they will pay more attention to the company's brands.

Among other things, he studies how a person who steps into a hypermarket reacts to thousands of items around him.

Sze says his endeavour takes him to various shopping outlets owned by Unilever's retailing customers.

Sze anticipates dramatic changes in the shopping trend in Malaysia in the near future.

“Brand owners like us must learn how to treat shoppers as our audience. The shelves are the theatres and the brand must put on a good show and make them come back to applaud it. This requires a lot of effort from advertisers,” he says.

Unilever strives to understand how shoppers react when they confront the brand, particularly at the shelves, Sze says.

“We already have the test to measure viewers' interaction with the TV ads. We have yet to have one to show how well shoppers interact with the products at the shelves,” he adds.

It looks like Sze will have to spend more time observing shoppers.

Excerpt from Bizweek


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Wednesday, August 02, 2006

Risk factors for diabetic feet


Age Well BY Datuk Dr CHARLES DAVID

PATIENTS with diabetes mellitus often have trouble with their feet. High blood sugar levels over a period of time causes damage to the nerves – peripheral neuropathy – leading to a loss of feeling in the extremities. Damage also occurs to the blood vessels of the feet.

In the first instance, the loss of feeling in your extremities makes you prone to injury. Initially, there is blistering, and then ulcers may develop. If these get infected, they progress to gangrene and you may end up in hospital and may need an amputation because of the ischaemic ulceration and infection.

Diabetic ulcers leading to amputation are the most common cause of non-traumatic lower limb amputations. Foot complications are the most common causes for hospitalisations with diabetes. In a Malaysian study (David and Balasubramaniam, 1981), ulceration with gangrene in diabetes was the main indication for amputations of the lower limb (75 out of 148 patients).

Early detection and treatment of these ulcers can prevent up to 85% of these amputations. Careful inspection of the feet of diabetics is an integral part of this preventive measure. Unfortunately, doctors and even the patients themselves rarely do so.


  • The risk factors must be recognised. These include:

    History of foot ulcer/amputation

    Poor sensation due to peripheral neuropathy

    Foot deformity and callus formation due to abnormal pressure ulcers

    Poor blood supply – ischaemia

    Stiff joints

    Obesity

    Impaired vision (retinopathy)

    Poor glucose control, poor healing and poor immune response to infection

    Inadequate footwear




The most important risk factors are poor sensation from peripheral neuropathy, structural foot deformities, infections and poor blood supply.

Ischaemia

Arterial ischaemic disease is four times more common in diabetes. Hypertension, smoking and hyperlipidaemia together contribute to increased arterial occlusive disease. There is pain at rest or on walking, absence of hair on the leg/foot, abnormal nails and absent pulses.

Neuropathy


Neuropathy is a group of nerve disorders caused by diabetes. There is damage to the nerves over a period of time. They lead to numbness, pain and weakness in the hands, feet and legs.

Every organ system can be affected, including the digestive tract, heart and sex organs.

Neuropathy is more common amongst those with poor blood sugar control, those with high blood pressure and those having diabetes for more than 20 years.

The most common type is peripheral neuropathy affecting the legs and feet. Symptoms can include numbness to pain, burning sensation, sharp pain and loss of balance and coordination. These are often worse at night. It can lead to muscle weakness and walking difficulties.

Foot and toe deformities may occur. Blisters and ulcers may appear on numb areas and get secondarily infected.

The lack of protective sensation exposes patients to undue and repetitive stress that leads to ulcer formation, with a risk of infection and amputation.

Foot deformities/stiff joints

Foot deformities usually result from atrophy of the muscles of the toes. This leads to focal areas of high pressure and resulting foot ulcers. Occasionally, patients with poor sensation get burns from hot water soaks.

Ulcers

A diabetic with a history of previous ulceration or amputation has a higher risk of further ulcers and amputation. Foot and toe deformities can alter foot dynamics with abnormal distribution of pressure and result in ulceration.

Ulcers should be treated as a serious problem. Since there is no sensation, there is no pain; hence, patients are not aware till very late the extent of the damage. Patients should be referred to centres where adequate assessment and treatment can be made, including any surgery that may be needed. Early treatment will prevent major surgery or even loss of life.

Amputations

When amputation becomes necessary because of the severity of the problem, then make sure that you are seen in a centre where the facilities include a vascular surgeon and good rehabilitation facilities.

If treated aggressively and early, the amputation may be limited to only the toes. If the problem sometimes necessitates a below or above the knee amputation to save the life of the patient, the rehabilitation process as well as the types of prosthesis available today will allow most of the patients to walk again.

Prevention



Foot care


Foot care and good management of minor foot injuries can prevent ulcer formation. There must be daily foot inspection by the patient or caretaker if there is poor vision. Feet should be gently cleaned with soap and water with topical moisturisers after the wash. Blisters, cuts and abrasions should be cleaned the same way, but with the application of topical antibiotics. Home remedies including Dettol, hot soaks and heating pads should be avoided.


  • Shoes


Shoes should be comfortable and fit well, i.e. sports shoes. Some patients will need custom-made shoes.


It is important to carry out regular foot examinations and preventive foot care by a podiatrist or family doctor. The recognition of such risk factors can result in early diagnosis and preventive measures can be instituted.


When ulcers develop despite preventive measures, then early and adequate treatment of the infection will considerably reduce the burden of major limb amputations.

Excerpt from The Star

References
1. Armstrong DG, Lavery LA, Quebedeaux TL, Walker SC. Surgical morbidity and the risk of amputation due to infected puncture wounds in diabetic versus nondiabetic adults. South Med J 1997;90:384-9.
2. Brand PW. The insensitive foot (including leprosy). In: Jahss MH, ed. Disorders of the foot & ankle: medical and surgical management. 2d ed. Philadelphia: Saunders, 1991:2173-5.
3. David V. Charles, P. Balasubramaniam. Amputations of the lower limb. The Journal of the Western Pacific Orthopaedic Association, 1981:18-2.



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Tuesday, August 01, 2006

Mongosteen Juice patented by Nature Sunshine Products Inc

The United States Patent and Trademark Office granted a patent on April 27 to Nature’s Sunshine Products Inc for a beverage made from extract of mangosteen pulp and pericarp (fleshy peel), said Witoon Lianchamroon, the director of Biothai, a non-profit group that looks at Thai intellectual property and biodiversity in Thailand.

Biothai found out about the latest “violation” of Thai property rights just last week, he said.

The mangosteen originated in Thailand and the country grew the largest volume of the fruit, so it was illogical for anyone else to claim property rights, Witoon said.

Mangosteen juice extracted from pulp has been available in Thailand for a long time.

With the mangosteen patent approved in the US, Thailand may no longer be able to legally export mangosteen in the form of extracted juice, as the patent applies to this.

The US patent covers 17 points of property rights for the beverage extracted from mangosteen pulp and peel, including a mangosteen drink mixed with the juice of other fruits such as red grapes and apples.

Witoon said Thailand should submit an objection to the US via the Department of Intellectual Property.

And, he added, it was crucial to check if mangosteen extract had been patented elsewhere, particularly in European countries, because they were a huge market for Thai mangosteen products, he said.

Dr Pennapa Sabcharoen, deputy director-general of the Department of Traditional and Alternative Medicine Development, said she had learned there were mangosteen products waiting for patents in many countries.

The government needed to take this issue very seriously and establish a body to deal with the problem directly and actively, she said.

According to Biothai, about 70% of violations to Thai intellectual property occur in Japan, which recently signed a free-trade agreement with Thailand.

Most other violations were committed in the US, which also wants to sign an FTA with Thailand, Witoon said.

“We need to protect these properties, otherwise Thailand will simply become a country that grows raw materials (for those stealing our property),” he said.

To prevent further violations, Thailand needed a database of intellectual property, which could be used as a reference by other countries, she said.

Excerpt from: The Nation

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Wednesday, July 19, 2006

Cocoaland merger talk

Cocoaland, which had its listing transferred to the Bursa Malaysia main board from the second board yesterday, opened at 60 sen and closed at 62 sen.

Director Liew Fook Meng said the company was currently in talks with several parties for a possible merger or take-over and hoped to conclude the exercise by year-end. However, he declined to elaborate.

“We also aim to grow export sales by 10% this year,” he said, adding that exports made up 40% of Cocoaland’s revenue in 2005.

Cocoaland manufactures and distributes more than 70 types of food products, including fruit gummy and soft drinks, to more than 30 countries.



















Among its better-known products are Koko Jelly chocolate, Lot 100 fruit gummy, Koko Tube chocolate, Be Be snacks, Mum’s Bake cookies and Kabi snacks.



















Moving forward, Liew said Cocoaland would strengthen its research and development of healthy snacks. He said consumers were becoming more health conscious and there would be higher demand for healthy snacks in the near future.

The company plans to set up by year-end a new factory in Rawang that is expected to commence operation next year. The facility involves a RM11.5mil investment, inclusive of land, building and machinery costs.

Currently, Cocoaland has four existing plants. It can produce up to 500 tonnes of snacks, 250 tonnes of chocolate and sugar confectionery and 700 tonnes of soft drinks a month.

With the new plant, it will have five factories – three in Selangor and one each in Kuala Lumpur and Kampar, Perak.

Cocoaland Holdings Bhd is targeting a 10% growth in revenue this year buoyed by organic growth, said director Liew Fook Meng.











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Be careful of "Miracle Milk"

The Star[NATION 17-Jul-2006] Don't be fooled by direct-selling agents making claims about an imported “miracle milk product” containing colostrum which can purportedly cure ailments such as diabetes, heart disease, kidney failure and even AIDS, Kosmo! reported.

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Wednesday, July 12, 2006

Miss Universe 2006 pageant will be telecast live to a worldwide audience on 23 July 2006



2006 Miss Wacoal Malaysia , Miss Malaysia-Universe 2006, Melacca born Melissa Ann Tan 25, will represent Malaysia in the Miss Universe Pageant 2006 in Los Angeles.

Miss Universe 2006 pageant will be telecast live to a worldwide audience on 23 July 2006.

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Saturday, July 08, 2006

Herbal Skinovation a niche cosmetic brand in Malaysia




Datin May Lee Leong, 68, in her youth,was known as a progressive entrepreneur and has been successful in setting up travel and retail businesses. She met her husband in travel agency when he came in to book a ticket.

It was only after 1986, upon demise of her husband that she decided to come out once more in search of new business concept that was both lucrative and at the same time contributed towards the general well being of the public. After ten years of relentless Research & Development (R & D), she found a space where she could move in - The Herbal Skinovation business.

Leong currently lives alone in Camelot, a six-storey castle-like building that is somewhat of a landmark in the Taman Duta area.

She named it Camelot, she said, after Camelot, a play she had seen in London, England, whose romance mirrored her own with Leong.

As the location of the company in Taman Duta area. The company customer comprises mainly rich and famous....Datin and Puan Sri.

Thus, Herbal Skinovation consider a niche product brand in Malaysia

Herbal Skinovation is based on rediscovered formulas of Ancient Chinese Herbal Skincare from the East, and upgraded with technology from the West - the Nanosphere Technology (one billion parts small), making it possible for all creams and lotions applied on the face to be completely and immediately absorbed into the skin within minutes, while at the same time speeding the metabolism of ones skin so that damaged skin can be repaired at a faster pace.

In the company's website, it claim that "All Herbal Skinovation clients must first have the Free Comparison Treatment, even without purchase. Upon purchase - 3 more Free treatments are extended. This is to ensure that clients follow the correct procedure of usage. The 1st free follow up treatment, approx 10 days after purchase is most important. Thereafter, the client may opt to have or may find that further treatment are not required as Herbal Skinovation only require days and weeks, NOT months to show results."

As Datin May Lee Leong devote her time on charity a run the company to pass time after the death of her husband. It is pity that the brand is not well known to the mass market in Malaysia. The product mainly restricted to some upmarket people around Taman Duta area.

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Monday, June 26, 2006

Himalaya, one of top ten companies in pharmaceutical industry in India

SEVENTY-five years ago, the founder of the The Himalaya Drug Company, M. Manal, chanced upon a plant with anti-hypertensive properties and produced a drug from it. Since then, the company has been busy combining the best of modern science and age-old Ayurvedic wisdom to create a wide spectrum of health products.

The result is a highly-regarded range of products that is sold in 60 countries across the world.
Incidentally, Ayurveda means “the science of life’’ and it is an ancient, holistic system of medication practised in India, Sri Lanka and Nepal. At Himalaya, these age-old secrets are studied, evaluated and validated by a team of more than 40 doctors and scientists who work at a research centre in Bangalore, India. Research on one herb can take up to 12 years before it is marketed.



To ensure the purity of the herbs it uses, Himalaya controls the agricultural process and has a dedicated database of herb suppliers, a nursery and an agrotech division which supplies the “raw materials’’.





Because Ayurveda is a fully developed system of medicine that includes branches of study like anatomy, physiology and pathology, as well as specialties like paediatrics, obstetrics and gynaecology, psychiatry and surgery, Himalaya has been able to develop an extensive range of products which includes supplements for men, women and children; a personal care range which includes skincare, body-care and hair care products as well as a range of pure herbs for general well-being, will be distributed via all major pharmacies nationwide as well as its stand-alone store in Kuala Lumpur's Mid Valley Megamall.

The store is operated by Embun Elit Sdn Bhd, Himalaya Herbal Healthcare's sole distributor for Malaysia.

A new baby care range will soon be available in Malaysia.

Among the big sellers in the pharmaceutical range are a herbal antibiotic and a cough syrup. Its most sought after product for the liver has been a top-seller since it was introduced in 1955.

The pure herb range includes over 20 products for general well-being, and these include Brahmi which is said to improve alertness, Karela to regulate metabolism, Yasthi-Madhu for gastric comfort, Neem which alleviates skin problems and Lasuna for cholesterol protection.

The skin and body care range includes face creams, shampoos, hair oil, face packs and unbleached toothpaste. The Himalaya Revitalizing Night Cream won an award for Best Night Cream in the Woman’s Health and Fitness magazine awards in the United States last year.

These products are sold in bright and breezy stores both in Malaysia and elsewhere, and the concept the brand projects through its outlets is “a one-stop shop for the whole family’’.

Prices range between RM5 and RM20 for body-care products and RM25 and RM45 for supplements.

In 2004, Himalaya Herbal Healthcare, the biggest herbal healthcare company in India, picks Malaysia as its regional hub

Himalaya Herbal Healthcare, one of the top 10 companies in the pharmaceutical industry in India in terms of unit sales

Sue Ong, the CEO of the company that sells Himalaya Herbal Healthcare in Malaysia was head of the Clinique brand of skincare and cosmetics for 22 years before she retired last August, Clinique comes under the vast umbrella of the US Estee Lauder Group.

Her foray into this venture began with a fateful phone call from a good friend from India back in 2004: “My friend, Moideenkutty, has an estate which supplies herbs to Himalaya. He heard that they were looking for a new distributor in Malaysia, so he called me.”

Himalaya has, in fact, been available in Malaysia since the early 1990s, but the two previous distributors were both doctors and sold it on prescription and not as a consumer brand. The company was growing very fast and was looking to have the products made available directly to the end-user, thus the need for a new distributor.

“Kutty said that they wanted to make a decision quickly, so my husband and I jumped on a plane to India,’’ Ong recalls.

The rest, as they say, is history: Ong, her businessman husband, Joseph Foong, and a pharmacist friend met with Himalaya’s CEO Ravi Prasad in Bangalore and were briefed on the products and given a tour of the research and manufacturing facilities.

“I was a bit apprehensive initially because I’d hadn’t even heard of the brand but we were very impressed with the research and development that went into the products.”

That was her first trip to the subcontinent and despite being unfamiliar with Ayurvedic medicine, she and her team still managed to make a good impression on the Indians.

“I am not a businesswoman but my husband was keen on the brand. Besides, I still had my old job. So we decided that he would start the company and I would help him with my marketing know-how. That was the plan at first,’’ she recalls.

As it turned out, Ong found herself increasing fascinated by the Ayurvedic approach to health which led her to delve into Himalaya's many supplements. Before long, she was so passionate about the brand and its potential that she decided to retire from Clinique and join her husband full-time. More than that, she took over the reins from him.

Looking back, she marvels at how they were able to secure the brand. After all, several big Malaysian corporations had approached Prasad without success.

Ong believes she managed to win him over with her forthrightness and determination.

“I told him that I have nothing to offer except my marketing experience and a lot of pride because I am Chinese! I said if I took it on, I’d make sure it worked.’’

Himalaya opened its first store in MidValley Megamall in Kuala Lumpur in mid-2004 and that same year, she managed to get a selection of its pure herbal remedies, skincare and body-care products onto shelves at selected Guardian pharmacy outlets.

Last year, she opened a new store in 1 Utama shopping centre in Petaling Jaya and another in Tebrau City in Johor Baru early this year. The KLCC outlet opened for business in April.

Apart from the thrill of running her own thriving business, Ong is determined to promote Himalaya because she truly believes in it. Her local business partner, Marcel Gan, puts it most succinctly: “To Sue, it's simple: good things are meant to be shared. She is renowned for her love of sharing good food with people around her and now she’s doing the same with Himalaya.’’

Ong’s own take on this is simple: “I’ve seen so many sick people – friends and relatives. My own sister died of cancer. When she was very sick, I used to buy her a lot of health food, some of which cost a lot of money ? but at that point you don’t care (how much),’’ she says. “No business is a charity, but it shouldn’t take advantage and charge an arm and a leg for health products.’’

And this is exactly why Himalaya’s business philosophy is so close to her heart: “Himalaya advocates living a healthy lifestyle and it is so affordable that everyone can buy. We don’t take advantage of people when they need help.’’

Link: Tradition meet science

Excerpt from The Star






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Monday, June 19, 2006

Mystery death of Malaysia's cosmetic surgery centres operators in China


Elaine Lee, 42, who operated cosmetic surgery centres in China as well as in Malaysia and Indonesia, was said to have plunged from the 22nd floor of a hotel in the Jiangxi Province.

The family of businesswoman Elaine Lee who reportedly committed suicide in China on Monday suspects that there may be foul play and wants the Chinese authorities to investigate the matter further.

She died of multiple head and bodily injuries at a private hospital the next day.

Chinese authorities have classified the case as suicide, but the family feels she could have been pushed off the balcony.

Elaine Lee opened her first Sequins Beauty Centre at Jalan Batu Lanchang (now Jalan Tan Sri Teh Ewe Lim) with only RM10,000 capital in 1992 in Penang. Her business prospered and a few branches were opened in other states over the next few years.






Lee, born in Nibong Tebal, was a Miss Malaysia contestant in 1983.







She also founded Skinnic Laser and Cosmetic Surgery Centre which has branches in China and Indonesia.





She became popular in China when one of her patients, Ma Lieh, won the All-China Reconstructed Beauty Pageant last year.




Her brother, who declined to be named, said there was no reason for Lee to take her own life as she had so much to live for, especially since her cosmetic surgery business in China was doing very well.

“We cannot accept the suicide motive given to us by the authorities. I hope that they will investigate the incident further instead of just sweeping it under the carpet,” he said.

Several of her family members arrived in Jiangxi, some 800km southwest of Shanghai, yesterday morning to bring her body back.

Architect B. S. Tan, 45, said he was shocked to learn that Lee, who was a close friend, had died in what looked like an apparent suicide. He described her as an outgoing person with many high-profile friends.

LeeÂ’s death in Jiangxi Province, China, was the third tragedy to befall the family since February.

Two older sisters, both in their 50s, died in February and March.

Lee was the ninth in a family of 10 siblings comprising seven sisters and three brothers.

LeeÂ’s close friend B.S. Tan, 45, said it had not been a very good year for the family, and that Lee was quite close to her sisters and was emotionally affected by their deaths.

“I sympathise with her family and hope they will be able to pull through the latest tragedy,” he said.

The founder of the Skinnic Laser and Cosmetic Surgery Centre in Kelawei Road here fell to her death from the 22nd floor of the Empire Hotel in He Ping on last Tuesday but family members suspect there could be foul play.

Her brother, who declined to be named, said when contacted last week that he had yet to claim his sisterÂ’s body despite arriving on last Thursday.

I hope that the Malaysian media will leave me alone and allow me some privacy in my moment of grief.

I will issue a statement when the time is right.


Lee's apparent suicide was witnessed by a 42-year-old man, whom the local Chinese press had described as her boyfriend.

He is an air force hospital doctor in Szechuan.

According to a Jiangxi Province Foreign Affairs Office document in relation to the incident obtained by The Star, a man identified as Chen Xun had witnessed the incident.

Both were allegedly involved in a heated argument as Lee suspected that Chen Xun had been chatting with another woman on his cellphone. She then stormed into another room and locked herself in.

A few minutes later, he received a call on his cellphone from Lee who told him that she was quite unhappy and wanted to commit suicide.

He then told her not to do anything silly. After much persuasion, she let him into the room. What occurred in the room has yet to be determined but when the police arrived, she had fallen to her death.

Another brother of LeeÂ’s said it was very unlikely that his sister would kill herself as she had everything to live for, especially when her cosmetic surgery business was doing so well.
China authority should ensure security and safety of foreigner doing business in China.
Link: Guang Ming Daily : Boy friend:She died in an accident, Authority:She died in suicide

All-China Reconstructed Beauty Pageant winner's Mah Lieh: She unlikely to commit suicide, its unbelievable
Boy friend Chen Xun: Accident report has submitted to Malaysia Embassy. Malaysia Embassy in Peking denied received such report
Body not like fall from 22nd floor
Window can only open 4 to 6 inch, how Lee fall from window?








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Thursday, June 08, 2006

South Korea cosmetic brand in Malaysia

I have wrote about South Korea cosmetic brand previously like LG and Etude. However, we have difficulties buying those brand in Malaysia.

Few days ago, The Star's Clove recommended a few South Korea brand available in Malaysia. I excerpt the following for your information:


The first is lanti, a name coined by its founder, one Mr Moon, literally means ‘I anti’ – a sign of Moon’s opposition towards the high costs of packaging, advertising, celebrity ambassadors and long distribution chains. Instead, Moon envisioned a line of high quality yet reasonably priced cosmetics that were so affordable, they would appeal to the mass market.

Chew Soo Ngee, managing director of HiQfactor, which distributes Ianti in Malaysia, says: “Being new in the market is our greatest hurdle but given the extensive research and development done on our products, we are definitely on par with other cosmetic brands. Our concept is simple: make Ianti affordable and available so that customers will give it a try. The product itself will convince them.”

Ianti feeds on the growing hunger for trendy and fashionable cosmetics containing nature-based ingredients with its pearl powder-based skincare while Skin Food is fast gaining popularity with its food-based ingredients. And itÂ’s the filtered water in a hand cream produced by Ianti that supposedly restores skinÂ’s moisture and firmness. The water-based cream dissolves into the skin, magically bringing forth droplets of moisture.

Rather than competing and losing to a barrage of brands in a pharmacy or shopping complex, these Korean brands choose to invest in proper shoplots – Ianti in Berjaya Times Square, Kuala Lumpur

Chew points out: “In chemist shops or mixed retail shops, customers may not get the proper consultation for their customer and skincare needs. They would have to rely on their own instincts and, to an extent, guess which products are suitable for their needs.” To prevent the guessing game, Ianti has beauty consultants to guide and provide customers with information and advice.

Any lack of faith in Korean products, once measured against their neighbour’s image for superior products, seems to have dissipated. Chew points out: “Look at the number of Korean products available in the market now. It is obvious that the confidence in Korean products is growing. Repeat business is the greatest measure towards consumer confidence.”

Skin Food, another Korean brand, plays by the same rule: affordable and accessible. Its CEO in Malaysia Michael Mehta says: “We don’t mind being labelled as look-alikes of expensive brands as we’re priced within everyone’s budget.”

Although Korean cosmetics come at a fraction of the cost of American or French brands, their quality is far from compromised. Mehta reveals: “Today’s youngsters are so well informed a product that is not good will not stand up to the competition. Where it comes from is irrelevant. An American product could still be made in China.”

Skin Food is fast gaining popularity with its food-based ingredients. Mehta says: “Food is easy to relate to. Oranges conjure images of vitamin C and watermelon makes you think juicy and moisturising. And a lot of these ingredients actually go into the product.”

While Mehta admits that food ingredients aren’t a new phenomenon, Skin Food packages them into more acceptable forms, “so you don’t have to go around chopping up fruits to enjoy their benefits on your face”. The brand targets the 15 to 33-year-olds, a market that can’t afford expensive skincare but want quality products. “Today’s cosmetics sell a lot of fun. Our customers are not into serious hardcore skincare. They’re looking to prevent rather than cure,” says Mehta. As Korean cosmetics offer value-for-money prices, customers can change their looks continuously to keep up with trends without blowing their budget.

Skin Food also choose to invest in proper shoplots in 1-Utama and Sunway Pyramid, Petaling Jaya.

The sales personnel at Skin Food are just as helpful yet trained to keep their distance from customers who don't want assistance.

Without any celebrity spokeperson like Song Hae-Gyo (宋慧乔) of Etude. It is yet to be see whether penetrate the above South Korea brand able to penetrade Malaysia market?

Another Malaysia brand Elianto also leverage on low cost OEM manufacturing base in South Korea. Elianto claim themselve to be one of the fastest growing Malaysian brand manufacturer in South Korea. I also received email from reader of this blog stated that they like the low cost and their design, they also enquired where they can buy it in East Malaysia.







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Friday, June 02, 2006

The secret of I look more younger than my age


I always encounter people mistakenly thought that I am still in college. In fact, I am much more older then they thought. I also always encounter ladies friend asking me what is the secret I look more younger than my age?

It start with one night I felt asleep while I am driving back to my home town along North South Highway. I met an accident which I have to spend a huge sum repairing my car. Luckily, nobody was hurt or get injury.

Then, I have a habit of drinking energy drink whenever I go back to my home town. I usually drink two bottle Livita when I have long distance driving.

When I arrived my home town. My younger sister, who care about beauty and skin care very much ask why I look younger than previously when we met. She keep on asking the same question!

Initially, I don't care. However, when I think carefully, I remember that I look younger in the mirror whenever I have drink Livita . My skin look more fresh, more clean and fairer.

Thus, I have a habit of drinking Livita every day at one point of time, even I am not driving. That able to maintain my skin. If I have important function that day. I will drink two bottle of Livita to see immediate effect.

The product sold very well and the manufacturer Taisho Pharmauceutical earn a lot of money. The founder of the company constantly appear on the top ten richest person in Japan.

Recently, another company launch a similar product RedBull. RedBull manufacturer also rise to top ten richest person in Austria and Thailand respectively at one point of time. This is because people like to combine Red Bull with alcohol when clubbing.

However, I don't like RedBull taste. I also do not see the skincare effect after trying short period of time. The different is Livita comprises Vitamin E while Red Bull comprises Vitamin C. Thus, the effect is different.

I have not drink Livita for some time and look more mature now.

In Malaysia, if you buy it in retail shop like 7-11. It's more costly. It is more economic if you buy in bulk from hypermarket and Jusco.

I saw other companies in Hong Kong, Singapore and Malaysia try to penetrate this lucrative market with their own new brand, but they yet to yield any fruitful result.

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Saturday, May 27, 2006

A muscular problem

By Dr Goh Khean Jin

Always feeling weak and tired? Find out what happens when our muscles are not working properly.

LINDA is a bubbly 20-year-old student. Enrolled in a hectic course at a local college, she recalls that a year ago, she started feeling tired and achy over her neck and shoulders, especially after hours being hunched over the computer. She noticed occasional double vision and drooping of one of her eyelids.

Although she felt better if she rested, her symptoms progressed. Her arms became more tired and she experienced difficulty trying to reach books in the upper shelves in the library. Over the next month, she started to have difficulty in basic activities like dressing, bathing, talking and eating (chewing and swallowing was a problem). Her droopy eyelid and double vision became persistent. Alarmed and concerned, she was referred to a neurologist, who diagnosed myasthenia gravis.

Myasthenia gravis (the name means grave muscle weakness) is a disease of the neuromuscular junction (the connection between nerve and muscle) resulting in failure of the signalling between nerve and muscle and hence muscle weakness. It is one of many disorders affecting the muscles, which although uncommon, often has a profound effect on patients?lives.

How does muscle disease affect us?

Muscles perform movements which are directed by our brain. Muscles are either voluntary when they respond to conscious instruction from our brain, or involuntary when they function autonomously without our being aware of it (for example the beating of the heart and bowel movements).

The obvious effect of muscle disease ?myopathy ?is therefore weakness. In addition, some patients will complain of muscle cramps, stiffness, and pain. Long-standing muscle disease may result in wasting (atrophy) of affected muscles, although occasionally some disorders will cause muscle enlargement (hypertrophy) instead. Muscle weakness and wasting in the legs of a person with hereditary myopathy.

Generally, muscle diseases can be considered in two broad categories ?those the patient develops later on in life and those that are hereditary (due to an abnormal gene, present from birth).
The hereditary muscle diseases usually present early in life, at birth or in childhood, but occasionally develop in adult life. They are a diverse group and include many genetic disorders.
On the other hand, acquired muscle disease often present later in childhood or in adults and may be due to inflammation, infection or toxin-induced damage.

Myopathies often result in weakness of the upper arms, shoulders, hips and thighs; viz. 損roximal?weakness (as these muscles are closer to the trunk). Patients therefore complain of difficulty in climbing stairs, getting up from sitting or squatting and inability to reach up above the head with their arms. If severe, patients may stand with an abnormal posture and have an unusual way of walking in which they sway their hips to maintain balance (waddling).

Weakness may also affect other muscles, such as the eye muscles, resulting in drooping of the eyelids (or ptosis) and double vision. If muscles of facial expression are involved, it is difficult to smile, frown or whistle. If throat and palate muscles are involved, theres difficulty in swallowing and speaking clearly.

Some patients, such as Linda, may not realise that they are weak and complain instead of tiredness and lack of muscle endurance. This may be more obvious after prolonged activity or exercise and may improve if they rest. Doctors refer to this as fatigue and it is often the hallmark of diseases of the nerve-muscle junction such as myasthenia gravis.

Unusually, rather than weakness, some muscle disorders may present with pain and cramps (for example in diseases of abnormal muscle metabolism) or muscle stiffness (myotonia) due to an inability of the muscle to relax fully.

How do doctors diagnose muscle disease?

We all feel tired off and on. Some of us who are less physically active may complain of lack of endurance and exhaustion, especially during heavy physical work. So when does feeling tired, exhausted and weak indicate muscle disease?

This can sometimes be difficult, especially in the early stage of illness and the symptoms are not severe. Generally, it would be of concern if the weakness is out of proportion to the activity performed or if muscles that do not normally weaken, for example, muscles of the eye, head and neck, become involved. Other significant symptoms associated with weakness would be muscle pain and wasting (shrinkage) of the muscle.

Doctors will usually examine patients with weakness to determine its pattern and severity to see if it fits a myopathy. Specifically, other diseases causing weakness such as those affecting the brain or other parts of the nervous system as well as systemic diseases need to be ruled out.
Linda's neurologist, suspecting a muscle disorder, carried out blood tests and electromyography (EMG). Blood is usually taken for creatine kinase (CK), the level of which is raised when there is damage to muscle cells. Electromyography (EMG) is a test in which electrical potentials within the muscle are analysed using specialised needle electrodes. Analysis of these potentials confirm the muscle disease and occasionally suggests the underlying cause. In Linda's case the EMG showed abnormal signal transmission between nerve and muscle, confirming myasthenia gravis.

Many patients suspected of myopathy will also be asked to undergo a muscle biopsy. Muscle biopsy is a procedure in which a piece of muscle tissue is taken from the arm or leg for examination under a microscope to determine the type of muscle disease. Using specialised techniques, the pathologist can diagnose many types of muscle diseases from the biopsy tissue.
Hereditary muscle diseases are often suspected if there is a history of similar disorders in other family members. In some of these conditions, genetic tests can be carried out to confirm the diagnosis. Occasionally, specialised radiological scans such as computed tomography or magnetic resonance imaging provide non-invasive ways of looking at muscle and may be helpful in diagnosis.

Muscle diseases are usually classified as acquired or hereditary.

Acquired muscle disorders

Myasthenia gravis is an autoimmune disorder in which the body's immune system fails to recognise elf proteins?and instead produces antibodies which attack the body's own tissues rather than foreign viruses and bacteria. In this disease, the signal from the nerves is prevented from reaching the muscle by an abnormal antibody called the acetylcholine receptor antibody. This blocks a chemical receptor on the muscle cell, preventing the chemical messenger, a substance called acetylcholine, from interacting with the muscle cell.

Patients, like Linda, complain of fatigue and weakness, usually starting in the muscles of the eye. They develop drooping of the eyelids (ptosis) and double vision. The weakness may remain around the eyes only (ocular myasthenia gravis) or it may spread to involve other muscles of the body (generalised myasthenia gravis).

Myasthenia gravis usually affects young adults (although it may occur at any age) and is twice as common in women as in men. Diagnosis is not always straightforward, and may be missed in patients with milder symptoms. If the condition is suspected, specialised EMG tests, namely repetitive nerve stimulation and single fibre recording show an abnormality in nerve signal transmission. The diagnosis is often confirmed by testing the blood for the acetylcholine receptor antibody.

Doctors treat myasthenia gravis with medications that boost the signal between nerve and muscle. If they do not work, then drugs which modify the immune system are used. These would include steroids and other immunosuppressive medications.

In some patients, a gland in the chest called the thymus may be enlarged. It is believed that the thymus is the source of the abnormal antibodies and in these instances, surgical removal of the gland (thymectomy), may have to be considered.

Myasthenia gravis is a chronic disease and some patients will be on medication for a long time. However, if properly treated, most patients manage their symptoms well and lead active lives, and many will remain asymptomatic for a long time. Nowadays, it is no longer the rave muscle disease?it was once thought to be.


Another common group of muscle disorders result from muscle inflammation (swelling and irritation). They include polymyositis and dermatomyositis (myositis = inflammation of muscle). Patients develop progressive muscle weakness, usually more prominently in the large roximal?muscles (closest to the trunk).

However, if untreated, the weakness will gradually involve other muscles including the smaller istal?muscles as well as those of speech and swallowing. An important feature is that patients often complain of muscle pain due to the inflammation. In dermatomyositis, patients also develop a characteristic skin rash over the face and hands.

Like myasthenia gravis, the inflammatory muscle diseases are also autoimmune diseases: the body抯 immune system attacking its own muscle. Occasionally, these myopathies may occur together with other autoimmune diseases such as rheumatoid arthritis and systemic lupus erythematosus.

There is also concern that there is an association with cancers, especially in dermatomyositis of adult (but not childhood) onset and doctors will screen for underlying tumours in an older patient.

Muscle biopsy will usually confirm the diagnosis and differentiate between the various myopathies. Treatment is usually with medication that suppresses the body's immune response, such as steroids and other immunosuppressive agents. Most patients respond to treatment if the condition is diagnosed early and prompt treatment is begun, but they may have to be on long-term medication.

A third entity called inclusion body myositis, however, is less responsive to treatment and may result in progressive muscle weakness.

Hereditary muscle disorders

One of the most common hereditary muscle diseases is muscular dystrophy. This is a heterogeneous group of disorders in which there is muscle weakness, often beginning in infancy or childhood, but sometimes presenting in adults. Progressive muscle cell damage is caused by a genetic abnormality.

The most common is Duchenne Muscular Dystrophy (DMD), originally described over a century and a half ago by Guillaume Duchenne, a French neurologist. The abnormal gene is located in the X-chromosome and hence primarily affects boys. There is loss of a protein called dystrophin, which is responsible for the stability of the muscle cell. DMD boys are normal at birth but gradually lose their muscle strength, have difficulty in walking and later are wheelchair-bound by their teens.

Involuntary muscles including cardiac and gut muscles are often affected as well, resulting in irregular heart beats and reduced bowel movement. A typical feature is enlargement of the calf muscles (hypertrophy) due to replacement of muscle tissue by fat and fibrous tissue.
Becker's Muscular Dystrophy (BMD) is a less severe form affecting older boys or adults, in whom the muscle has dystrophin but it is of poor quality. Muscle biopsy specimens of these patients will show abnormalities of dystrophin, and genetic testing will confirm the diagnosis. Treatment currently is supportive with good physical therapy, occupational therapy and use of walking aids and wheelchairs to maintain function for as long as possible. There is currently no medication that will reverse the muscle damage.

Other forms of muscular dystrophies have varied clinical features involving different parts of the body. Examples are facio-scapulo-humeral muscular dystrophy (FSHD) and the various forms of limb-girdle muscular dystrophy (LGMD).

Ever since the gene for DMD was discovered in the mid-1980s, many more types of muscular dystrophy have had their genetic abnormalities unravelled. This would be the first step in discovering a treatment for this debilitating condition.

There have been several attempts at gene therapy: these include injection of myoblasts (primitive muscle cells) into the patients?weak muscles, and gene transfer using viruses. Unfortunately, none has yet been shown to be successful. Although there have been some promising developments, we are still some distance away from a cure for the disease.

The challenges for the future

Despite great strides in research, notably in the hereditary myopathies, there is much that is still unknown about the types and causes of muscle disease. Myopathies have a wide clinical spectrum, varying from mild to severely disabling. It therefore imposes no little burden on the health care system.

In tandem with research in diagnosis and therapy, much needs to be done in terms of rehabilitation and social support for those afflicted. In the US, Australia and Singapore, non-governmental organisations (NGOs) such as national-level Muscular Dystrophy Associations are active in assisting health policy planners to raise awareness of these disorders among the public.
A similar organisation locally will give impetus to the development of medical and community services for such patients as well as spur research in this wide and challenging field.

Note: For further information, readers are directed to the following websites:

1. Muscular Dystrophy Association of America - http://www.mdausa.org/
2. Muscular Dystrophy Campaign (UK) - http://www.muscular-dystrophy.org/
3. European Neuro-Muscular Centre - http://www.enmc.org/
4. Muscular Dystrophy Association of Australia - http://www.mda.org.au/

Related Link: A person who sit on wheelchair able to stand up again!


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Dr Goh Khean Jin is a consultant neurologist. This article is contributed by The Star Health & Ageing Panel, which comprises a group of panellists who are not just opinion leaders in their respective fields of medical expertise, but have wide experience in medical health education for the public.

The Star Health & Ageing Advisory Panel provides this information for educational and communication purposes only and it should not be construed as personal medical advice. Information published in this article is not intended to replace, supplant or augment a consultation with a health professional regarding the reader own medical care.
The Star Health & Ageing Advisory Panel disclaims any and all liability for injury or other damages that could result from use of the information obtained from this article.

Wednesday, May 10, 2006

Song Hae-Gyo (宋慧乔) dropped as Etude spokeperson


Song Hae-Gyo (宋慧乔) has been a spokeperson for South Korea cosmetic brand Etude from 2001 to 2005. The fame of Song in whole Asia has lead Etude, a South Korea brand penetrate Taiwan market.

Song Hae-Gyo (宋慧乔) has grow older and look more mature. Her body also grow with her wealth. She has to get slimming service to make her look attractive to star on a new handphone brand that she become spoke person.

Earlier, Song Hae-Gyo (宋慧乔) first debut on the big screen "My Girl & I" do not get satisfied box office. Etude immediate dropped Song as it spoke person and announced 16 years old ARa as Etude new spoke person.

Song has to get slimming service to maintain her business.

ARa who?

Whether Etude able to retain it Taiwan market is yet to be seen.

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Wednesday, April 26, 2006

INS, A Direct Selling Company or An OEM company?


While those who have heard of INS Bioscience Bhd know it more as a direct-selling company, its accounts show that OEM sales to third parties are far more profitable for the group, reported The Star yesterday.

Its listing prospectus showed that INS Enterprise, a direct selling company produced earnings of only RM480,000 on a net profit margin of 2.7% in 2004.

The Origin Foods Sdn Bhd, a wholly-owned original equipment manufacturing (OEM) subsidiary, earned RM4.9mil and had an exceptionally high net margin of 63% in the same year.

The reason for the contrasting profit margins between the two subsidiaries is that direct-selling can generate high levels of sales but costs, in the form of commissions and incentives to agents, are also high.

INS chief executive officer Datuk David Yeat defines INS as a research and development company, which produces herbal products, with nutrients extracted from plants and given a pleasant taste. In such efforts, INS has teamed up with a number of local and foreign universities. INS is not mainly a direct-selling company, he emphasised.

Compare with other listed direct selling company like Amway, Cosway, CNI , DXN etc. The result of INS direct selling division really mediocre.

The company is seeking OEM business aggressively. Rumours said that one renowned beauty and cosmetic company in Malaysia also approach by INS to become it OEM customer.

INS share price of 30.5 sen yesterday is, however, still below its initial public offering price of 35 sen.

This is mainly due to its listing in July last year, not long after several stocks fell limit-down, which weakened market sentiment. Following that, a substantial investor sold down his INS shares. A legal battle with it ex-employee and ex-actress Lim Chew Yin doesn't help either.

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Monday, April 24, 2006

L'ORÉAL BRANDSTORM 2006

L’Oréal, the world’s largest cosmetics group, has launched the 14th edition of L’Oréal Brandstorm, its international marketing award. This year’s edition is the most international with more than 30 countries from 5 continents.

L’Oréal Brandstorm is an innovative marketing competition that gives students the opportunity to take on the role of a marketing brand manager and to make-over an existing L’Oréal brand. National winners have the opportunity to travel to Paris and compete internationally for the world title. At the international finals, an executive L’Oréal jury rewards three teams for their marketing strategy. A special mention prize for the “Best Communications Campaign” is given by Publicis, international partner this year.

Malaysia team won third prize in 2005

Last year,2005, Malaysia team Loh Kok Hin, Tan Hui Woon and Jessica Lim “Osirians” from University Teknologi Malaysia won third prize in WORLD at L’Oréal Brandstorm, an annual marketing competition for business students around the world with “Trust Your Instincts” mobile Studio Line FX range.






2006- Lancome

This year’s challenging case study is Lancôme Body Care. Founded in 1935, Lancôme is a worldwide leader in luxury skincare, make-up and fragrances with innovative products for both women and men. From New York to Shanghai Lancôme dazzles consumers with its French touch, knowledge of women, and skin expertise. The success of this global brand is strongly linked to the creativity of its international marketing teams. This year L’Oréal will give undergraduate and MA students the opportunity to show off their marketing vision and creativity for Lancôme Body Care.

2006-The final five

Facing the task of creating a new range of body care products and developing an international marketing strategy for Lancome Bodycare are teams Ingenious, Invincible, Vanguard, Lallssabour and B.ALL.ers.

These five finalists, consisting of three students each, were chosen from a shortlist of 12 teams, who had the opportunity to present their pre-case study to a panel of judges from L’Oreal.

The pre-case study, which teams had to submit for the first stage of the competition, consisted of analysing the body care segment in the luxury cosmetics market, as well as comparing the status of Lancome with that of two other luxury cosmetic brands.

One of the five finalists will win an all-expenses paid trip to Paris and the opportunity to represent Malaysia in the international finals there in June. The top team will also receive a trip worth RM2,500 and RM500 worth of Lancome products.

The second-placed team will win a trip worth RM2,000 and RM400 worth of Lancome products while third winner will get a trip worth RM1,500 and RM300 worth of Lancome products.

Briefing day

To help the five finalists prepare for the national finals in May, L’Oreal organised a briefing to acquaint the teams with both L’Oreal and Lancome brands and values.

L’Oreal Malaysia corporate communications manager Muhammad Zain Ibrahim started the day by briefing the teams on the company and brand.

He was followed by Luxury Products Division general manager Tengku Adam Hamzah, who gave the students an overview of the luxury products division.

Tengku Adam also spoke on the luxury products business in Malaysia and Lancome’s position in the local industry.

He pointed out the difference between luxury and consumer products.

“Be careful to keep the exclusivity and prestige of your products,” Tengku Adam told the students.

After getting a broad view of the industry, the students received detailed insight into the Lancome brand and the Bodycare range by Lancome brand manager Irene Goh.

Goh emphasised the importance of staying true to the brand’s values, saying that the products the students will be creating should be clearly identifiable with Lancome.

“You must know what women want and create something based on what the market needs and not just something to be different or fancy,” she said.

She explained the second value of Lancome – the love of France – as simply meaning “the love of elegance and luxury”.

Another core value of the brand is the love of skin, which stresses on the scientific and sensorial aspects of Lancome products.

“Seeing, feeling, touching are all important elements of the brand’s products. It is also important that all Lancome products are based on science and research,” she said.

Goh advised participants to look at salons, spas and skin care centres that are experienced in body care.

Goh and Lancome product manager (skincare and bodycare) Nicole Low also gave each team one-on-one advice on their pre-case studies.

The participants also received a briefing from Helen Chim of Publicis Malaysia, the communications agency that will help each team develop their communication campaign.

Two members of last year’s national winning team and second runners-up in the international finals Loh Kok Hin and Low Yee Min shared their experiences with the students.

Counter visit

The next day the students visited the Lancome counter at 1-Utama Shopping Centre.

Institute Advertising Communication Training (IACT) student Yap Lee Mei from team Vanguard said: “We learned the history and function of each product. The visit gave the team some ideas on the type of products to be proposed and the suitable way to market them.”

Lee Yew Jin of team Invincible from Universiti Teknologi Malaysia (UTM) said: “We observed how the staff attracted customers and promoted the brand.

“It was an eye-opener for me, regarding how the beauty industry really works in the market.”

The teams had the opportunity to examine the set-up of the counter and the placement of products as well as listen to advice from beauty consultants who are the front-liners of the industry.

MALAYSIA IS ON WORLD SCIENTIFIC MAP!

Earlier, A Malaysian scientist from the Universiti Kebangsaan Malaysia (UKM), Miss Nyon Mun Peak, 25, was awarded the L’OREAL-UNESCO Fellowship for ‘Women in Science’ program with fifteen other young women scientists from around the world.

Miss Nyon Mun Peak, a doctoral student in UKM was awarded for her work in Structural biology: Determining the three-dimensional structure of cutinase, a fungal enzyme of great interest to the detergent industry. She will continue her work in the host institution of Krebs Institute for Biomolecular Research, University of Sheffield, UK.

Lancome Colour Designs Awards

Earlier, Lancome, a brand under Loreal also organised Lancome Colour Designs Awards together with Limkokwing University College of Creative Technology. Three winners of the Lancome Colour Designs Awards (LCDA) Malaysia, who will now go on to represent the country at the grand finals to be held in France in May.






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Monday, April 17, 2006

Chocolate trial on heart patients

LONDON (BBC Health News) -- Heart patients could soon be given doses of dark chocolate if a medical trial is given the go-head.

Professor Roger Corder at London's William Harvey Research Institute has applied for permission to test it on 40 patients with cardiovascular disease.

There is mounting evidence that chemicals called flavonoids found in some forms of chocolate can fight heart disease, blood pressure and strokes.

But experts say the benefits are offset by the high fat and sugar content.

However, Professor Corder said: "It is probably wrong to say that all dark chocolate is good for you.

"I think it is going to take at least six to 12 months before it is clear which are the best dark chocolate brands to recommend.

"Many of the popular brands of dark chocolate available in the UK will be seen to contain little to make them worth consuming. "The current research in this area should not be seen as an excuse to over indulge in chocolate at Easter."

He said the fact that chocolate was very high in calories and sugar was a drawback. -------------------Beneficial effects

Professor Corder's study will be designed to see whether flavonoids, the key ingredient, can be beneficial to patients with coronary heart disease.

Any possible health benefits will be rigorously recorded.

"I am intrigued about how these ingredients change vascular function. and I think we need to study it more.

"Most of the studies to date have been looking at volunteers or people with milder diseases. We have to look at patients with severe disease," he said.

Flavonoids are not just found in chocolate, but also found in fruit and vegetables and and tea.
A study using good quality grape seed extracts could be equally as informative, said Professor Corder.

Studies have suggested the flavonoids they contain can reduce the body's so-called bad cholesterol that causes the hardening of the arteries, strokes and heart attacks.

Dr Charmaine Griffiths, spokeswoman for the British Heart Foundation, said there was some evidence small quantities of dark chocolate might have short-term beneficial effects on circulation. -------------------Better ways

"But it is important to remember that chocolate is far more often part of the problem for heart health than the solution.

"We are certainly not suggesting people never eat chocolate - everyone can enjoy a treat from time to time - but there are much better ways of looking after your heart. "Eating five portions of fruit and vegetables a day is a better way to get the heart-protective antioxidants without having to worry so much about the fats and sugars packed into chocolate."

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Friday, April 14, 2006

A Malaysian brand that famous in China

Yin Fong cosmetic's advertising billboard can be seen in major town in China. However, few tourist from Malaysia know that the brand actually origin from Malaysia!

Yin Fong, a cosmetics brand which first entered the mainland in 1983, was the bestseller on the domestic market in the early 1990s. The company's sales hit 500 million yuan in 1992. Yin Fong F-Pearl Cream, its most popular product, is still etched in the memory of many Shanghai consumers.

In 1999, however, with the sudden death of Yew Mui Leong, then chairman of Yin Fong, the company's domestic business took a dive.

Yew's death was partly responsible for Yin Fong's decline as the firm suffered a great loss due to wrong investments. The company had eight Chinese factories at that time but none of them turned profitable in the late 1990s.

"Poor management should be blamed," said To Wai Tai, Yew's wife and the group's current chairwoman, who was once a housewife. "In the past we did not pay enough attention to develop new products. The running costs of the plants had been too heavy for us to bear."

Compounding the problem, Yew had also devoted himself to charity events and had sponsored various social organizations. He won praises for his generosity but the company's financial woes worsened.

Yin Fong was almost wiped out of the market when competition in the domestic cosmetics market heated up with the entry of foreign giants such as L'Oreal and P&G.

In January 2004, the company, Nan Yuan Yin Fong Group Co Ltd, has invested 120 million yuan (US$14.5 million) on the mainland to try and regain the popularity of its brand in the early 1990s.

Nan Yuan Yin Fong Group was founded by a Malaysian based in Kluang, Johor, Malaysia, Yew Yin Fong. Yew Yin Fong has 7 sons and 6 daughter. Yew Mui Leong, who in charge of cosmetic business in China, is no 5 in the family of 13 brothers and sisters. Yew Yin Fong, the father, send no 3rd and 5th sons together with two sister back to China in 1966.

After, cultural revolution in China, they requested their father to apply to the authority to relocate them to Hong Kong but was being refused by the father. Eventually, the eldest son make application of migrate to the authority without the knowledge of the father in 1975.

After Yew Yin Fong pass away in 1977, 2nd of the family set up a base in Kuala Lumpur from Kluang. Whereas Yew Mui Leong in Hong Kong expand the business to China. Kuala Lumpur office,Nan Yuan Sdn Bhd and Nan Yuan Textile Import & Export Sdn Bhd located in Jalan Petaling in Kuala Lumpur, is behind S&M shopping centre. Kuala Lumpur office, other than textile operation , also responsible for procurement of raw material for cosmetic factory in China. A sister also expand business in New York. Kluang business was headed by another 3 brothers.

When Yin Fong cosmetic was first launch in Guangzhou, China. The response was especially good. One thousand dozen was sold on the first day. It is the first overseas brand in China. US cosmetic giant P&G and Johnson & Johnson has an uphill task to penetrate the market dominated by Yin Fong cosmetic.

The family also operate a hotel : Hakkas Hotel in Guang Zhou, China.

It is not sure why the group never market such cosmetic brand in it home country, Malaysia.

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Thursday, April 13, 2006

Dark chocolate lightens the heart

The Sunday Mail, January 15, 2006

Lovers of dark chocolate have been given the perfect excuse to indulge their passion – it’s good for the heart. A study has found that eating a few squares a day could help prevent problems with blood flow. This is because it contains high quantities of antioxidants called flavanoids, which prevent arteries hardening. These benefits, however, are not shared by milk chocolate, possibly because the milk interferes with the effect of the flavanoid

In the study, published recently in the journal Heart, tests were carried out on 20 smokers, chosen because they have an increased risk of hardened arteries and heart disease. Before the tests, the subjects were told not to eat foods rich in antioxidants such as onions, apples and cabbage. They were then fed 60g portions of different types of chocolates. After two hours, those who had eaten dark chocolate made up of at least 74-per cent cocoa solids were found to have "significantly improved" blood flow. The effects lasted for eight hours.

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