Klang based Titijaya group , which developing controversial Klang Sentral, has come up with an innovative concept. Creating a one-stop beauty centre as a retail component in a condominium.
Called the Beauty City @ Tiaraville, it will be located next to Carrefour in Subang Jaya and will be probably the first of its kind in Malaysia.
It will showcase beauty, fitness and wellness business concepts under one roof. Occupying 70,000 sq ft of the 3.3-acre Tiaraville project, it will be the largest centre of its kind in the Klang Valley.
The 43 Beauty City retail lots are priced from RM281,250 with 375 to 1,205 sq ft built-up area. Purchasers will enjoy 14% net guaranteed rental returns over two years.
''This integrated centre, which will be the only one in the Klang Valley, will boast a beautifully landscaped, music-themed designed lobby and will also be family oriented, providing to needs of the young and old,'' Titijaya group managing director Datuk S.P. Lim said at the sales launch of Beauty City at the Tiaraville property gallery in Subang Jaya.
Lim said the company had surveyed several overseas residential development concepts and found that the facilities available included health and beauty centres.
''These centres help to raise the value of such properties. Hence, we are including such facilities in our Tiaraville,'' he said, adding that sales of Tiaraville Suites had been fantastic.
It has sold over 90% of the units in two blocks and 80% in the other two.
''As a caring developer, we want our valued customers to gain even more by providing further value-added facilities,'' he said.
Deputy Minister of Finance 1, Datuk Dr Ng Yen Yen (left) opening a seminar on beauty and health care which was also held in conjunction with the sales launch of Beauty City @ Tiaraville in Subang Jaya on Jan 15, 2006. Looking on are Titijaya Group managing director Datuk S. P. Lim and his daughter Charmaine, the company's director Lim said the centre would have a wide range of beauty and healthcare services, including hair salons, beauty salons, spa retreat, nail bars, fitness and healthcare centres, cosmetic surgery, organic food shops, sandwich bar, yoga studio and dental clinics.
Titijaya director Charmaine Lim Puay Fung said 30% of freehold retail lots were sold on the day of the launch.
Deputy Finance Minister 1 Datuk Dr Ng Yen Yen said at the launch the Malaysian market for local cosmetics and toiletries grew by 30% in 2004 to reach almost RM500mil. ''This excluded imported beauty products, which totalled some RM2bil, and Malaysia's exports worth RM1.6bil.''
Excerpt from The Star